Beauty comes in all shapes and sizes. Since the dawn of the body positivity movement in the international fashion scene, Indian fashion brands and designers too have woken up to designs that are more inclusive of all sizes.
The plus-size fashion now is not limited to only blacks and greys and slimming fabrics. There are many brands in the market who are consciously creating fun, fashionable and trendy apparels for all sizes inclusive.
From vivacious home grown brands to chic retail chains, we have got you covered with the best of body positive fashion.
So, dear curvy beauty, proudly flaunt your curves and sway in style because here are some brands that will spoil you for choice without raiding your wallet.
This is by far my favourite brand in this category with a varied and vibrant collection. It’s range of super cute dresses from flowy to skater, solid denim dress to t-shirt dress in all beautiful hues, patterns and prints, will make a regular sized girl big time FOMO. They come in size xxl to 6xl.
ALL is the pioneer of the body positivity movement in fashion lines in India. This is an ‘everything under one roof’ brand with a range of lingeries, winter wear to activewear, loungewear, casual dresses and formal clothing. Size ranging from XXL to 7XL, you will love the elegant ethic wear in Kurtis, salwar sets and cute leggings in a variety of colours. The collection is chic, trending and always changing. And the best part is that it’s all at an amazingly affordable price. ALL has stores in more than 40 cities across India and their shipping and return policies in online shopping are smooth too.
NEXUS BY LIFESTYLE
Nexus is a plus-size brand from India’s one of the leading fashion retail chains, Lifestyle, and represents the usual contemporary, comfortable, and chic style of the company. A little higher side on the price but with the exclusive designs and quality fabric, I will say it’s totally worth it. Loved its selection of distressed jeans, layers, and printed maxi dresses. It caters to sizes XXL to 6XL.
India’s own homegrown brand, Amydus is a shopping paradise for curvy beauties. This brand is unapologetically creating stunning silhouettes for Indian body types. Their dreamy dress collection is everything a girl ever fancies. They have probably the largest collection of denim in plus size from distressed to tummy control, jeggings to Capri.
They cater upto size 7XL and their pricing makes them a dream shopping destination.
The Plus Size Store by Meera
This Rajasthan-based home brand started by Priti Bhatia and Aanchal Bhatia has taken upon itself to gorgeously style beautiful ladies in all sizes. They manufacture, create and design all apparel under their brand with sizes ranging from the XS to 10XL. The Plus Size Store is for creative, experimental women who like to stand out of the crowd. Their range of kurti sets, ghararas, anarkalis, maxi dresses and night suits in prints of block, bandhani, leheriya and ajrakh are exclusively designed to give you a unique look.
Intermod Work Wear
As its name suggests, Intermod is for women on the go. The comfortable, classic and richly designed formal wear is ideal for working women but not at the cost of style. Easy breathable fabrics and lightweight fabrics like cotton and linen make it fuss-free wear. Shop for super stylish work dresses, crisp shirts, statement blazers, and pants that scream power. This all-inclusive brand caters to sizes XXS to 6XL.
All these body-positive brands have online stores and you can shop from them from the comfort of your home. Don’t forget to check their return policies, discounts and seasonal sales.